Macworld Developer Showcase

Macworld Magazine and Macworld.com attract the largest audience of active and influential buyers of Mac products. ADC Premier and Select members can take advantage of special advertising rates, enabling you to reach key Mac customers and expand your brand's equity.

ADC Premier and Select member advertising rates for Macworld Magazine:

• 1/8 page ad in 3 issues - $3,000 total
• 1/8 page ad in 6 issues - $5,000 total
• 1/8 page ad in 9 issues - $6,500 total
• 1/4 page ad in 3 issues - $6,000 total
• 1/4 page ad in 6 issues - $9,000 total
• 1/4 page ad in 9 issues - $12,000 total
• 1/2 page ad in 3 issues - $11,000 total
• 1/2 page ad in 6 issues - $17,000 total
• 1/2 page ad in 9 issues - $23,000 total

With your print advetsing purchase in Macworld Magazine, you'll also receive online placement in Macworld.com :

• 160 x 90 pixel banner - $1,000 value

Note: Apple is providing this information as a courtesy, and makes no representation regarding this information.

• MacFormat Magazine
• MacFormat CD
• MacFormat newsstand polybag

Contact:
MacFormat
Matt King
Advertising Manager
+44 01225 788164 (from the UK)
+44 01225 788164 (from Europe)
011 44 1225 788164 (from the US)

In association with the Apple Developer Connection, the highly popular UK Mac magazine, MacFormat, is offering the following advertising discounts:

• ADC Premier members receive a 25% discount off of published contracted MacFormat Magazine gross rates
1. ADC Premier members receive a link on the MacFormat CD free with any paid advertising within MacFormat Magazine and 50% off demo space rates
2. ADC Premier members can insert an approved piece within the MacFormat newsstand polybag at £45 per 1000 (40%) discount).
• ADC Select members receive a 20% off of published contracted MacFormat Magazine gross rates.
1. ADC Select members receive a link on the MacFormat CD at 50% off or published contracted rate with any paid advertising within MacFormat Magazine and 25% off demo space rates.
2. ADC Select members can insert an approved piece within the MacFormat newsstand polybag at £60 per 1000 (20% discount).

This special promotion cannot replace, nor can it be combined with, any existing contracts with MacFormat

• Mac|Life Magazine
• Maclife.com

Contact:
Mac|Life
Stacey Levy
+1-650-238-2319 (from the U.S.)

In association with Mac|Life Magazine and the Apple Developer Connection Mac|Life is offering the following discounts:

• ADC Premier members receive a 25% discount off published contracted MacAddict Magazine gross rates and 25% discount off published Maclife.com rates.
• ADC Select members receive a 20% discount off published contracted Mac|Life Magazine gross rates and 20% published Maclife.com rates.

These special promotional rates can not be combined with or replace existing advertising contracts with Mac|Life Magazine or Maclife.com.

• Macworld
• Macworld Online

Contact:
Macworld
Cas McGee,
Sales Associate
+1-415-243-3575 (from the US)

In association with the Apple Developer Connection, Macworld offers the following special advertising discounts to Premier and Select members:

• 50% discount off of Macworld's published gross rate for ADC Premier members
• 50% discount off of Macworld.com's published gross rate for ADC Premier members
• 30% discount off of Macworld's published gross rate for ADC Select members
• 30% discount off of Macworld.com's published gross rate for ADC Select members.

This special promotion cannot replace, nor can it be combined with, any existing advertising contracts with Macworld.

• MacTech Magazine
• Banner Advertising

Contact:
MacTech Magazine
Advertising Sales
+1 805 494 9797

MacTech magazine, in association with the Apple Developer Connection, announces the following special advertising discounts to all ADC Premier, and Select members:

New advertisers

• ADC Premier members receive a 25% discount off of published contracted MacTech Magazine gross rates on a minimum of a 6x contract.
• ADC Select members receive a 20% discount off of published contracted MacTech Magazine gross rates on a minimum of a 6x contract.

Continuing advertisers

• ADC Premier members receive a 15% discount off of published contracted MacTech Magazine gross rates on a minimum of a 6x contract.
• ADC Select members receive a 10% discount off of published contracted MacTech Magazine gross rates on a minimum of a 6x contract.
• FREE banner advertising equal to 10% (Select members) and 20% (Premier members) of the total print contract.

All Discounts are offered for as long as the initial contract is in place.

This special promotion cannot replace, nor can it be combined with, any existing advertising contracts with MacTech — although advertisers are welcome to extend their contracts with this offer.

• PC World Magazine
• PC World.com

Contact:
PC World Magazine
Sandy Wong,
Sr. Director of Marketing

+1-415-978-3181 (from the U.S.)

In association with the Apple Developer Connection, PC World offers the following special advertising discounts to all ADC Premier, and Select members:

• 50% discount off of PC World's published gross rate for ADC Premier members
• 50% discount off of PCWorld.com's published gross rate for ADC Premier members
• 30% discount off of PC World's published gross rate for ADC Select members
• 30% discount off of PCWorld.com's published gross rate for ADC Select members

This special promotion cannot replace, nor can it be combined with, any existing advertising contracts with PC World.